Women across the globe wear many hats. They are the primary caretakers, main providers of unpaid labor, and income-generators in their families and communities. Women artisans, in particular, face additional barriers in the traditional supply chain model that leave them unable to provide a quality of life for their families and with little inspiration to continue their craft traditions. In this talk, Fabiola breaks down the need for empowering other women, especially women artisans and female entrepreneurs to sustain their craft knowledge and skills. She shares her experience partnering with women artisans and female entrepreneurs in Oaxaca, Mexico through her social enterprise tlali•pani, co-founded with her husband. They work directly with these women and their families, to sustain their craft through an equitable model that encourages fair compensation and provides premium quality, handcrafted home goods to customers.