Living with purpose has many cascading and positive impacts on well-being and performance. Purpose is a higher calling and can be considered a long-term committed intention to accomplish aims meaningful to oneself and the broader world.” Purpose is the motivational power that enables individuals and organizations to thrive. Why is purpose important in life and business? Large-scale, longitudinal studies of over 73,000 people have shown that having a purpose in life makes you live longer. A lead researcher at the University of Michigan concluded, "People who didn't have a strong life purpose were twice as likely to die than those who did.” Also, working with a sense of purpose leads to greater engagement, motivation, productivity, and retention. In a survey of CEOs for a Global Leadership Forecast, Ernst and Young concluded that purpose-led organizations perform 42 % more than those simply in business – EY Global Leadership Forecast.
Shaun Tomson
Author
Shaun Tomson has a Bachelor's in Business Administration and a Master of Science in Leadership from Northeastern University. He is a former World Surfing Champion and has been listed as one of the most influential surfers of the century and one of the 10 greatest surfers of all time. He created two market-leading apparel brands: Instinct in the 1980s and Solitude in the '90s, co-founded with his wife, Carla. He is the author of Surfer's Code (2006), The Code-The Power of "I Will" (2012), and The Surfer & the Sage (2022). He produced and co-wrote the documentary Bustin' Down the Door (2006), is a past board member of the Surfrider Foundation and the Santa Barbara Boys & Girls Club and is an ambassador for Boys to Men Mentoring.
More Resources
Upcoming Salon Conversations
The Brave and The Brilliant – TEDx Santa Barbara Live
Saturday, April 27, 11-2We are entering an era of unique challenges and opportunities driven by the astonishing technological revolution.
To thrive, we humans will have to raise our game. We must figure out the best forms of collaboration with AI and confidently reassert the values that truly, deeply matter.
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Jim Sterne – Changing Your Mind about Computing: Generative AI as a Creativity Power tool.
May 1, 2024 04:00 PM in Pacific TimeDiscover the transformative power of Generative AI, heralding the most significant leap in technology since the introduction of the Internet. Join us for an enlightening session that promises to expand your horizons and redefine what’s possible in the digital age.
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Dominique Shelton Leipzig – In the Age of AI, Trust is Key: Practicing Responsible Data Stewardship
May 15, 2024 04:00 PM in Pacific TimeHumans control AI, not the other way around. By following the frameworks outlined in global legislation, we can take advantage of the opportunities while minimizing the risks.
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Brian Reisinger – Disappearing Farms, Disappearing Food: How to Save America’s Food Supply
Aug 21, 2024 04:00 PM in Pacific TimeOver four decades ago, America made an unconscious choice: We let our technological innovation leave many of our family farms behind. Today the disappearance of the American farmer endangers our food supply, but there’s a better way.
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