Children can only aspire to what they know exists. Building a creative approach to social mobility. The role we play.
“Children can only aspire to what they know exists” is Ger Graus’s mantra and he sees his and KidZania’s approach to education and entertainment as a significant piece in the large jigsaw which portrays a better world with endless horizons for people who deserve it most: our children.
Ger aims to create a different approach to social mobility by gathering an understanding of choices made by children, based on social background, geographic location, gender, and ethnicity, in order to work with policymakers to raise aspirations globally.
Prof Dr Ger Graus OBE
Global Director of Education, KidZania
Ger Graus is a renowned figure in education, where he is the first Global Director of Education at KidZania.
KidZania, where children can experience the world of work through role-play, is designed to inspire and empower: “from inspiration to aspiration.” It globally has a presence in 30 cities with plans for a further 20 locations, including the USA and Canada.
Ger has been at the heart of independent research by, amongst others, the Universities of Oxford, Cambridge, and the National Research University Moscow. He is now advocating a ‘Futures Awareness’ campaign to introduce career concepts into the primary school phase. He is currently, as Board Director, developing the concept of #Hybrid2.0 with Hello Genius. Before this, he was the founding CEO of the Children's University, a multiple-award-winning international NGO providing disadvantaged 5 to 14-year-olds with exciting learning opportunities outside school hours.
Before this, he was the founding CEO of the Children's University, a multiple-award-winning international NGO providing disadvantaged 5 to 14-year-olds with exciting learning opportunities outside school hours.
Ger was awarded an Honorary Doctorate in 2011 and, in 2019, became a Visiting Professor at the National Research University Moscow. In the 2014 Queen’s Birthday Honours List, Ger was made an Honorary Officer of the Most Excellent Order of the British Empire (OBE) for services to children.
In his book ‘Natural Born Learners’, author Alex Beard says: “In learning terms, Ger Graus is Jean-Jacques Rousseau meets Willy Wonka.”
John Davies will explore the powerful journey humanity has followed on the path of ever-improving energy and how the lessons of the past should lead us to a desire for a fact-based, non-politicized, national conversation...
Charter schools provide more than a “cafeteria” style of education. Indeed, they provide a “farm-to-table” model, where students’ passions and dedication are essential to preparing them for this century and for their future, rather than...
Covid-19 disrupted the global labor market in unfathomable ways. Millions lost jobs or were furloughed, and those fortunate enough to stay in employment faced the daunting task of adapting to life working from home. The...